Webinar: Writing Effective Content for SEO

[vc_row][vc_column][ct_headingmulti sub_title1=”AUG 30 @ 2PM EST” sub_title2=”Writing Effective” text=”Content For SEO” align_lg=”align-center” align_md=”align-center-md” align_sm=”align-center-sm” align_xs=”align-center-xs” font_weight=”” description=”Our content writing presentation has been a hit with our clients for over 10 years. Now, we’re sharing it with you so you can start writing and ranking like a champ! We’re also including a content writing template to get you started.

Aug 30 @ 2PM EST”][ct_button button_text=”Register Now (It’s free!)” button_link=”url:https%3A%2F%2Fmeeting.zoho.com%2Fmeeting%2Fregister%3FsessionId%3D1013222616||target:%20_blank|” align_lg=”align-center” align_md=”align-center-md” align_sm=”align-center-sm” align_xs=”align-center-xs”][/vc_column][/vc_row][vc_row][vc_column][vc_separator][/vc_column][/vc_row][vc_row][vc_column][ct_heading text=”What You’ll Learn”][vc_column_text]For over 10 years, we’ve been delivering some version of our writing for SEO presentation to nearly every client we’ve worked with.  Now, we’re delivering it to you for free.  You’ll be learning…

  • Why content matters and how SEO has changed
  • The top ranking factors for SEO and what they mean
  • What a typical content workflow looks like and where SEO should live
  • How to write for the web vs print
  • General rules and writing tips to live by
  • What actions to give your visitors
  • When to split pages and when to combine them
  • How to leverage a content writing template (which we give you!)
  • Our simple 8 step writing process to go from a blank page to awesome content
  • Good and bad content examples and what we can learn from them

And finally, we’ll teach you the technique that has driven the most traffic for our clients in recent years.  We’ll show you a trick for creating high traffic generating content that, in some cases, has doubled traffic for Siphon clients.

That graph is a real screenshot from Google, showing the progression of a blog post that we created for a client of ours.  It went from nothing to being the number one driver of traffic for the entire website.[/vc_column_text][ct_button button_text=”I want that. I’m in!” button_link=”url:https%3A%2F%2Fmeeting.zoho.com%2Fmeeting%2Fregister%3FsessionId%3D1013222616||target:%20_blank|” button_size=”size-lg”][/vc_column][/vc_row][vc_row][vc_column][vc_separator][/vc_column][/vc_row][vc_row][vc_column][ct_heading text=”Meet Your Presenter”][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text]Chris Stolz has worked with some of the top brands in the world including such names as Coca Cola and Microsoft. His intelligent approach to measuring and sculpting customer journeys has helped organizations across North America see real, measurable business results.  The kind of results you throw up on the wall that everyone goes crazy over.

Chris is a digital marketing leader, consultant and speaker with over a decade of experience in all aspects of design, internet marketing and analytics. He has spoken and taught workshops to fortune 500 companies on Internet Marketing Strategy, Content Writing and Advanced A/B Testing and Dynamic Content Techniques. He is an Adobe Insights Analyst Certified Expert and believes in using data to make smarter marketing decisions.

Chris is most often known for his exceptional ability to communicate and strategize with key business leaders in organizations to drill down to the core requirements and KPI’s for a web or marketing initiative.

Chris has a track record for creating marketing and web strategies to drive users to key end actions and improve business results. For example: For the Canadian Breast Cancer Foundation, his work resulted in a 722% lift in online donations for the organization as a result of Chris’ design, usability, web analytics and conversion optimization strategies. For SENSUS, he drove increased organic search traffic by 199.72% in less than a year.

Along with the impressive list of logos and results, Chris is a thought leader in the analytics and optimization space. He speaks at some of the top digital marketing conferences across North America each year to share the incredible work he is doing in this space.

Want to chat?  Just email us and ask for Chris.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”4341″ img_size=”full”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1565707585828{padding-bottom: 40px !important;background-color: #f2f2f2 !important;}”][vc_column][ct_headingmulti sub_title1=”AUG 30 @ 2PM EST” sub_title2=”It’s Free” text=”Register Now” align_lg=”align-center” align_md=”align-center-md” align_sm=”align-center-sm” align_xs=”align-center-xs” font_weight=”” description=”Spots are limited, so register now. Even if you can’t make it, we’ll send you a link to the recording!”][ct_button button_text=”Register Now” button_link=”url:https%3A%2F%2Fmeeting.zoho.com%2Fmeeting%2Fregister%3FsessionId%3D1013222616||target:%20_blank|” button_size=”size-lg” align_lg=”align-center” align_md=”align-center-md” align_sm=”align-center-sm” align_xs=”align-center-xs”][/vc_column][/vc_row]